Friday, 27 January 2012
Home Selling 101 - 2 misunderstood facts about real estate...
You have to admit there's alot to do and know about selling and buying a home. The process can be overwhelming if you don't know how to do it or get expert advice. Once you've been through the process once or twice you'll feel more comfortable with your decisions. However, no real estate transactions are ever the same, ever. All present different case scenarios and human behavior decision and emotions. There are many factors in a real estate transaction that are common but you may not understand the process. Two factors that are often overlooked are the difference between a listing agent and a selling agent.
1. The selling agent (buyers agent) actually brings the buyer to the home 99% of the time The agent who lists the home and has the sign in the yard does not actually bring a buyer most of the time unless on rare occasion they have a buyer. It's the buyers agent and buyer that find and selll the home. Most sellers think the listing agent sells the home and that's not true, they list it on the MLS.
2. The internet does not sell your home, buyers are able to find and contact an agent to view or just take a look-see. The MLS is a home search tool for buyers and a proprietary tool for the agent with tons of accurate data and statistics. The MLS is actually a cooperative between brokers to market listings and determine how everyone is paid. Real estate is 100% commission driven so the MLS is much more than a search tool, it's the backbone of the real estate business.